Consumer‐brand identification and happiness in experiential consumption

economic optimization and energy consumption in tray dryers

دراین پروژه به بررسی مدل سازی خشک کردن مواد غذایی با استفاده از هوای خشک در خشک کن آزمایشگاهی نوع سینی دار پرداخته شده است. برای آنالیز انتقال رطوبت در طی خشک شدن به طریق جابجایی، یک مدل لایه نازک برای انتقال رطوبت، مبتنی بر معادله نفوذ فیک در نظر گفته شده است که شامل انتقال همزمان جرم و انرژی بین فاز جامد و گاز می باشد. پروفایل دما و رطوبت برای سه نوع ماده غذایی شامل سیب زمینی، سیب و موز در طی...

Consumption and Happiness: Alternative Approaches

Consumption Comparisons and Happiness: A Calibration Study

Does it make us unhappier when we compare our consumption with that of the Joneses or our own past achievements? This paper tries an answer by bringing together two disparate literatures: the macro (growth) theory on habit formation and the applied literature related to the Easterlin paradox. Using the association of happiness and family income in the U.S. it calibrates a simple model of econom...

Waiting for Merlot: anticipatory consumption of experiential and material purchases.

Experiential purchases (money spent on doing) tend to provide more enduring happiness than material purchases (money spent on having). Although most research comparing these two types of purchases has focused on their downstream hedonic consequences, the present research investigated hedonic differences that occur before consumption. We argue that waiting for experiences tends to be more positi...

CONSUMPTION AND HAPPINESS Introduction to this Special Issue

While abundant evidence is available about the relationship between income and happiness, relatively little is known about the effects of the level and composition of consumption on happiness. The present paper provides an introduction to this special issue devoted to Consumption and Happiness. We start by discussing different concepts and measures of happiness. We then briefly review the exist...